MYX, is a Filipino cable television network based in Quezon City, Philippines. It is targeted to youth audiences with music videos as its primary content, a strategy reminiscent of the early days of MTV. It was introduced via Studio 23 (now ABS-CBN Sports+Action) in 2000, ABS-CBN's UHF broadcast television network which offered some of its programs during early morning, afternoon and late evening blocks. In 2002, MYX was launched as a stand-alone 24-hour music channel on cable.
Source: en.wikipedia.org -- http://myxph.com/
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